About Us

Headsup are a creative technology consultancy bringing together bleeding-edge technology to curate unforgettable immersive activations and experiences. We help launch new technology into sport, entertainment and enterprise by delivering unique user experiments.

Our recent multi-sensory mixed reality F1 Feelthedrive experience is a worlds first for motor sports, a combination of Lewis Hamilton’s Telemetry data, Teslasuit award winning EMS haptics tech and mixed reality wearables.

At CES we launched a F1 Mixed Reality fan engagement platform (best XR content 2019) for our partners @ Lumus. We can build across XR / Haptics / Motion Gesture / Wearables / Ai / Machine learning / Computer Vision / Digital Avatars and more.

Currently we are ideating a number of large scale creative tech installations across museums, exhibitions and events including immersive dining and fan engagement sport platforms.


XR Fan Engagement

XR Broadcast Technology is reimagining the fan experience.

Innovations in data analytics and the rapidly increasing amount of data sources available are providing a rich opportunity to help amplify fan interaction.

We use a data driven approach throughout the campaign planning stages to deliver the right impact and experience for the fan, team and sponsorship partners.

We have a number of prototype sports concepts currently in development.

Technology Selection

It is our mission to discover next generation tech to ideate projects for our clients that have never been used or even seen before. 

We have built intimate partnerships at an R&D level with leading developers of mixed reality headsets and wearable tech of the future.

From haptics to headsets to Brain Control Interfaces we can advise you on your campaign.

If you have a concept or need help sourcing technology we can help

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Get in Touch


Technology Partners