top of page

Welcome to HEADS UP XR 

Our mission....manipulate technologies to create world first activations.........

Home: Welcome
Screenshot 2019-10-10 at 20.20.36.png

About Us

Headsup are a creative technology consultancy bringing together bleeding-edge technology to curate unforgettable immersive activations and experiences.

We help launch new technology into sport, entertainment and enterprise by delivering unique user experiments.

Our recent multi-sensory mixed reality F1 Feelthedrive experience is a worlds first for motor sports, a combination of Lewis Hamilton’s Telemetry data, Teslasuit award winning EMS haptics tech and mixed reality wearables.

At CES we launched a F1 Mixed Reality fan engagement platform (best XR content 2019) for our partners @ Lumus. We can build across XR / Haptics / Motion Gesture / Wearables / Ai / Machine learning / Computer Vision / Digital Avatars and more.

Currently we are ideating a number of large scale creative tech installations across museums, exhibitions and events including immersive dining and fan engagement sport platforms.

Home: About

Project Videos
Feel the Drive - Barcelona F1

Feel the Drive - Barcelona F1

Play Video
Jaguar I-Pace Gorillaz AR Car Configurator

Jaguar I-Pace Gorillaz AR Car Configurator

Play Video
Lumus Optical Engine - CGI

Lumus Optical Engine - CGI

Play Video
Jaguar - Reveal - Master

Jaguar - Reveal - Master

Play Video
Home: Video

Immersive Fan Engagement

Innovations in data analytics and the rapidly increasing amount of rich real-time data sources available are providing a rich opportunity to help amplify fan interaction even more so since covid-19 wiped out live events.

From motorsports, football or rugby we are currently reimagining how immersive technology enables human performance and rehabilitation.

We start with a data driven approach paired with the right technology selection to deliver the right impact and unmissable experience for the fan, team and sponsorship partners.

We have a number of prototype sports concepts currently in development coming in 2021.


AR/ VR / XR Technology Selection

It is our mission to discover next generation tech to ideate projects for our clients that have never been used or even seen before. 

We have built intimate partnerships at an R&D level with leading developers of mixed reality headsets, tracking systems and wearable tech of the future.

Our specialist team can assist from procurement to full stack development and launch activation.

We have many bundled solutions, If you have a concept or need help please get in touch

Home: Projects
Screenshot 2020-02-05 at 09.43.32.png

Lets change the game

Thanks for submitting!

Home: Contact

Technology Partners

Screenshot 2020-02-05 at 22.06.30.png
Screenshot 2020-02-05 at 22.23.01.png
Home: Clients
bottom of page